To info@roshni.com.pk
Site www.roshni.com.pk (Roshni Center, Pakistani matrimonial listings, 542 posts)
Subject Seven posts live, and two bad links we need to pull
Status DRAFT, not sent. Awaiting your go.
Two defects, both verified, both ours. (1) Post 5698 links to roshnicenter.com. That domain does not resolve. DNS fails, HTTP returns 000. The writer built a URL out of the brand name "Roshni Center". (2) Post 5759 links to shaadi.org.pk, whose own title reads "Rishta Pakistan, Shaadi Marriage Bureau... Karachi, Lahore, Islamabad, Faisalabad... Gujranwala". That is a direct competitor in the same cities our posts target.
Delivery is clean. 7 posts on 7 consecutive days, zero errors, all 7 live and verified by wp_post_id. Coverage 7/6 days = 117%. Internal linking works here: 11 links across the 7 posts, reaching their own biodata listings, jobs posts, and health posts. Trial expires 2026-08-24 10:54 UTC.
What I checked before I accused anyone. Three of the seven posts are not about matrimony at all: weight loss totkay, board results, and a grey hair nuskha. That looked like topical drift chasing volume ("government jobs pakistan" is 27100 a month against 590 for "rishta lahore pakistan"). Then I searched their site. They already publish "treatment diabetes in urdu", "Diabetes Symptoms Sugar Ki Bimari Ki Alamat", and "STI Teachers Jobs 2025". Health and jobs content is normal for them. No complaint goes in the email.
The single question: "Anything you would change?" It comes last, after we have named our own two mistakes.

Hi,

Six days in, and your trial ends Monday, so here is a straight read.

ClearPost has published seven posts and all seven are live: how to write a rishta proposal in Urdu, zaroorat rishta for Faisalabad and Gujranwala, the rishta registration process, plus three general pieces on weight loss totkay, checking board results, and a mehndi amla nuskha for grey hair.

The city posts are the ones I would build on. Faisalabad and Gujranwala both link back to your own biodata listings, and Sialkot and Quetta are already in the queue. That pattern matches what your site actually does, which is publish profiles families can find.

Now two mistakes, both ours, both in outbound links.

The proposal post links to roshnicenter.com. That domain does not resolve, so it is a dead link sitting on your live page. Our writer built the address out of your brand name instead of checking it.

The registration post links to shaadi.org.pk, which is a competing marriage bureau covering the same cities you do. Sending your readers there is the opposite of the job.

Both links should come out. If you delete them I would be grateful, and I will make sure the writer stops inventing addresses.

The rest holds up. Those seven posts carry eleven internal links and they point at your own profiles, your jobs pages, and your health pages.

Anything you would change? Two days is enough time to act on it.

Christian

Defect 1: a hallucinated domain, published on their site

$ curl -m 20 https://roshnicenter.com/zaroorat-rishta   ->  000
$ curl -m 20 http://roshnicenter.com/                   ->  000
DNS FAILS: [Errno -2] Name or service not known

Post 5698, "Rishta Proposal Urdu Mein Kaise Likhein", carries exactly one outbound link, and that link is to a domain that has never existed. The site is called Roshni Center, so the generator assembled roshnicenter.com and cited it.

This is worse than a broken link. It is a fabricated citation on a customer's live page. It belongs on your list next to the internal-link gap, and it is a different failure: the linker inventing an address rather than failing to find one.

Defect 2: a link to a direct competitor

Post 5759, "Rishta Registration in Pakistan", links to shaadi.org.pk. Its title:

Rishta Pakistan, Shaadi Marriage Bureau, Best Muslima Matrimonial in Pakistan Karachi, Lahore, Islamabad, Faisalabad, Rawalpindi, Gujranwala, Peshawar, Multan...

Our posts target Faisalabad and Gujranwala. So does that site. This is the babycentral.co.nz pattern from nappycare.store, repeated: the generator reaches for an authoritative-looking outbound source and picks the customer's rival.

The same post also links to nadra.gov.pk/verification, which is Pakistan's national database authority and a genuinely good citation. The sourcing instinct is right. The vetting is missing.

Internal linking works on this site

Link targetTimes
/rishta-proposal-urdu-mein-kaise-likhein3
/zaroorat-rishta-in-faisalabad-verified-biodata-profiles2
/urgent-zaroorat-rishta-for-unmarried-girl-age-261
/sti-teachers-jobs-2025-school-wise-list-details1
/easy-treatment-for-male-impotence-home-remedies...1

It reached an actual biodata listing, which is this site's equivalent of a product page. Four sites now: it works on blog posts, WordPress pages, and these listings. It missed WooCommerce products, custom tool pages, and marketing pages. That is a clearer specification for the fix than "internal linking is broken".

Why the email is in English

The site declares lang="en-US" and mixes English, Roman Urdu, and Urdu script. Their own recent listing titles are English: "A young Lady Zoya Ahmed 26 years old looking for a match from Berlin", "Matrimonial Profile: Mahnoor Ahmed (M.Phil Clinical Psychology)". The wizard answers are English and Roman Urdu. English is the safe common ground, and the email keeps their own words (rishta, totkay, nuskha) rather than translating them.

What the email leaves out

Checks