Hello,

Six articles are live on Urdu Moral Stories now, one a day, none failed. The one I would look at first is اردو ناول کی دنیا, published on Friday. It is 2,496 words in Urdu, and it goes straight at "novels in urdu", which is 33,100 searches a month and the single biggest term in your whole keyword set. Nobody in this space is covering that properly.

Three of the six are in Urdu and three are in English, which is the split you asked for. One number is worth knowing though. Measured in words rather than articles, 73 per cent of everything written so far is English: about 14,800 English words against 5,400 Urdu. The English pieces simply run longer. One of them came in at 9,111 words.

That is worth a decision, because your own numbers point the other way. "Novels in urdu" is 33,100 a month, "english novels" is 3,600. You already rank second in Pakistan for "story in urdu funny", and what ranks there is only a tag page. The Urdu side is where you are strong and where the search volume is.

So say the word and I will tilt the rest of the plan to Urdu: more kahaniyan, more sabaq amoz, more Islamic stories, and English kept for the handful of terms that genuinely earn it. If you would rather keep it even, that is fine too, I would just rather ask than assume.

Already queued: kahaniyan by genre, ten-line moral stories for homework, sabaq amoz kahaniyan for teenagers, and Islamic stories in Urdu covering anbiya and sahaba.

The trial ends in two days. Is the content right for your readers?

Best,
Christian